
I’ve been working on a purse organization product called the Anchor System.
The idea is simple: most purses have space, but not structure. Everything drops into the same open area, shifts around, falls over, or gets buried under everything else.
The Anchor System is designed to sit inside a purse and give your essentials a more consistent place to live... pepper spray, firearms, keys, wallet, sunglasses, lip balm, small tools, personal safety items, and whatever else you carry every day.
It’s currently in presale, and the first run is limited.
I’d love feedback from people who actually carry a purse daily: what items are always the hardest for you to find when you need them?