This is way harder than i thought.
Update/vent:
building a hiring platform that allows home service business owners to hire off social media via a QR Code that streamlines applicant filtering and interview scheduling.
I see tons of local businesses using FB or insta to promot their careers pages so i know theres an audience of users who actively use social media to hire, i just cant get them to notice me.
So far ive tried: fb ads, cold email, adn organic out reach via fb groups/dms. I target users who have hiring posts on their pages and i ask how thats working, they usually say they receive scattered responses, lots of ghosting, thats when i soft pitch my tool: "I can help you hire in minutes, not weeks, applicants simply scan a qr code, get filtered through custom screening questions, and you get notified via text, you see their answers and if you like them reach out."
thats usually when i get ghosted, so far 0 users, any thoughts on how i can improve my outreach? thanks guys!