I build things. I don't post about them. That's been my default for years and unsurprisingly my side project has roughly zero visibility.
I finally decided to fix it, but I wasn't going to fix it by becoming a content creator. I fixed it the only way I know how — I made it a pipeline.
The flow:
- A markdown roadmap file has all the topics I want to cover
- I prompt Claude with the next topic → it writes a blog post using my HTML template
- I prompt Claude again with the blog post → it outputs a structured JSON script (spoken text, on-screen text, highlight keywords)
- A Python script takes that JSON, runs it through edge-tts for voiceover, then feeds the audio + timings into Remotion to render the MP4
- The blog post goes to my site. The video goes to TikTok.
The whole render step is one command. The AI steps take maybe 10 minutes of back and forth.
Is the content perfect? No. Is it consistent and shippable? Yes. For a solo engineer with no marketing budget that's the bar.