AAPI Month: Perfumes

I’m looking to discover more AAPI owned perfume houses, especially indie brands that focus on fragrance artistry and storytelling. I already know a few like NOMR and The Body Tale but I would love to find more houses across East Asian, South Asian, Southeast Asian, Pacific Islander, etc. communities.

I’m especially drawn to:

• unique compositions
• rich storytelling or cultural inspiration
• niche or indie brands
• perfumes over oils
• beautiful bottle design is always a plus

Would also love if you could mention:

• what the house’s background/story is
• what fragrance you recommend starting with
• price range/vibe
• whether they ship to the U.S.

I feel like conversations around niche perfume can get really centered around the same European houses, and I’d love to support and discover more AAPI creators in fragrance.