u/BeginningBirthday918

Hey Kickstarter creators 👋

We’re currently preparing to launch our project, ColorNow — The Ultra-Portable Workspace, and would love to hear some advice from experienced campaign creators.

ColorNow is a lightweight, ultra-thin portable table designed for use in bed, cars, sofas, outdoors, cafés, and tight living spaces. Our goal was to create something functional, minimal, and easy to carry anywhere — almost like “a full table in your bag.”

We’re currently in the Kickstarter pre-launch phase and have been running Meta ads to build our audience. So far:

✅ Over 200+ leads collected
✅ Around $2.30 CPL over the past week
✅ Small ad budget with broad targeting
✅ Kickstarter pre-launch/follow page currently active

As we’re relatively new to crowdfunding marketing, we’d really appreciate some honest feedback:

1. Is a ~$2.30 CPL considered decent for a Kickstarter prelaunch campaign?
2. How long do creators usually run ads before launching?
3. At what point did you feel your follower list was “ready” for launch?
4. Any tips or strategies that helped your campaign hit the $50k–$100k range?

We’re learning as we go and trying to balance ad spending carefully while building momentum organically. Any advice, lessons learned, or things you wish you knew before launching would really help us a lot 🙏 Here is the link for yall - https://www.kickstarter.com/projects/colornow/colornow-the-ultra-portable-workspace

Thank you everyone!

Hey Kickstarter creators 👋

We’re currently preparing to launch our project, ColorNow — The Ultra-Portable Workspace, and would love to hear some advice from experienced campaign creators.

ColorNow is a lightweight, ultra-thin portable table designed for use in bed, cars, sofas, outdoors, cafés, and tight living spaces. Our goal was to create something functional, minimal, and easy to carry anywhere — almost like “a full table in your bag.”

We’re currently in the Kickstarter pre-launch phase and have been running Meta ads to build our audience. So far:

✅ Over 200+ leads collected
✅ Around $2.30 CPL over the past week
✅ Small ad budget with broad targeting
✅ Kickstarter pre-launch/follow page currently active

As we’re relatively new to crowdfunding marketing, we’d really appreciate some honest feedback:

1. Is a ~$2.30 CPL considered decent for a Kickstarter prelaunch campaign?
2. How long do creators usually run ads before launching?
3. At what point did you feel your follower list was “ready” for launch?
4. Any tips or strategies that helped your campaign hit the $50k–$100k range?

We’re learning as we go and trying to balance ad spending carefully while building momentum organically. Any advice, lessons learned, or things you wish you knew before launching would really help us a lot 🙏 Here is our link for your review too - https://www.kickstarter.com/projects/colornow/colornow-the-ultra-portable-workspace

Thank you everyone!