Low key impressed with HubSpot for content strategy
I've been testing HubSpot for content strategy on a mid sized ecomm brand. The topic cluster thing actually works. You pick a pillar page and HubSpot helps you map out the smaller posts around it. Suddenly your content feels connected instead of just random blogs floating around. The SEO stuff isn't mind blowing but it's good enough.. Keeps my team from juggling a million tabs.
Look, setup takes time and it's pricey. I get that. But the structure has been weirdly helpful. I'm spending less time guessing what to write next. Anyone here built out a full strategy inside HubSpot and see real results? I'm leaning into it but want some real talk before I go all in.