
Guidance, direction and/or advice?
Im hoping someone might be able to help me figure this out.
I don't know which direction to go with the graphics aspect of branding for my business.
It's hard for me to differentiate between what I like personally and what actually fits the business the best.
These are some starting points, but Im not sure which one to stick with and keep refining. They might all be terrible and I cant tell because of an unconscious bias.
Is there any one that you think is better than the others? What tweaks can/should I make? How can I improve or what would you do differently? Any other advice or direction would be appreciated so so much. Seriously.
About my business:
I've been remodeling homes for the past 13 years. Im genuinely passionate about the work I do—the details, precision, the skills and knowledge it takes to to completely transform a space and exceed homeowners expectations.
I feel like I've outgrown my leadership role where I work, and Im ready to start my own business taking on my own clients.
I decided to do business as "The Craftsman Co." I picked the name because it sounds professional and the .com domain was available for me to buy.
I see my company as being more modern and in touch with current trends/interior design and using more advanced technology and practices than my competitors who are all sort of stuck in their old ways of doing things using off-the-shelf materials and builder grade basic. But I also work on mostly 100+ year old homes and have a deep understanding and respect for architectural styles of the past. I find ways to bring modern luxuries into older homes without looking out of place.
Im located in a small city where most of the contractors are older and all do the same thing, so I see my business as being sort of the next generation.
I sincerely thank anybody that has anything to offer. Whether you say something good or bad about the graphics, any input is only going to help me get closer to where I want to be.