I’m honestly stuck and need real advice. I’ve been trying to get a software project off the ground and nothing I’m doing is working the way it should. I’ve run Facebook ads (waste of money), posted in Facebook groups, made Reddit posts, reached out to people directly, and tried explaining the value every way I can think of. I’ve offered free trials, changed the messaging, tested different angles, and still can’t get consistent traction. At this point it feels like I’ve hit a wall and I don’t know what else to try. I’m not here to pitch anything, I just want honest feedback on what I might be doing wrong or what I should be doing differently.
The frustrating part is I know this solves a real problem. I run a service business myself, so this wasn’t some random idea. It came directly from dealing with the same inefficiencies over and over again. But getting other business owners to actually stop, understand it, and try it has been way harder than building the software itself. It feels like I’m missing something on the marketing or positioning side, not the product side.
For context, the software is called Nearby Booker. It’s built specifically for local service businesses like carpet cleaners, landscapers, pressure washers, mobile detailers, pest control, etc. Instead of letting customers book random time slots that destroy your schedule, it shows them when you’re already going to be near their area and highlights those dates. The goal is to stack jobs by location, reduce drive time, cut fuel costs, and make routes more efficient. It also handles online booking, syncing with Google Calendar, reminders, and filling gaps in the schedule based on geography. So it’s basically scheduling software built around location instead of just time slots.
I’m open to any suggestions at this point. If the messaging sucks, tell me. If I’m targeting the wrong audience, tell me. If I should be focusing on one niche, doing demos, going door to door, making videos, partnering with industry groups, or something completely different, I’m all ears. I just need direction from people who’ve actually figured out how to get something like this moving.