Has anyone ever launched a side app just to help fund their main business?
I've been building an on-demand marketplace for the last 7+ months. Hard launch is October. Waitlist is growing, automation is built, legal and financial stuff is getting squared away. It's my main thing and I'm fully committed to it.
Problem is I'm bootstrapping the whole thing. No investors, no outside funding. So I built a smaller app in a completely different space that's way simpler to run. No marketplace dynamics, no two-sided supply and demand. Just a straightforward consumer app.
The idea is to launch it in June or July so it can start generating some revenue to help fund my main business through launch and beyond. I'm not trying to build two empires. I just need one of them to help pay for the other.
Has anyone done this? Launched something small on the side specifically to fund the thing you actually care about?
Did it work or did it just end up splitting your focus at the worst possible time?
