u/Adventurous_College6

Just dropped $10k on a 3D crystal laser engraver. How do I actually find customers?

Invested $10k in laser engraving gear—need a reality check on marketing and tech.

Hey everyone,

I recently pulled the trigger and invested about $10k into a high-end laser engraving setup. My machines can do both surface etching and sub-surface (inside the glass) 3D engraving on crystals and glass blocks. Everything is 100% customizable.

The tech is cool, but now the "business" part is hitting me. I’m struggling with two main things:

  1. How do I actually market this?

Is this more of an Etsy/Instagram play, or should I be cold-calling local trophy shops and corporate gift planners? If you were starting from scratch with this kit, where would you look for your first 10 "real" clients?

  1. The Website Dilemma.

Do I really need a full-blown website to start? I have zero coding knowledge and the idea of building a site scares me. Should I just stick to social media for now, or is there a "dummy-proof" way to set up a shop that doesn't look like it’s from 1995?

Would love to hear from anyone in the personalized gift or CNC/Laser space. What’s the one thing you wish you knew before you started?

Thanks in advance!

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u/Adventurous_College6 — 4 days ago