Is Intuit just trying to tick us all off?
I saw on here a while back that people were getting pop up adds on their QuickBooks dashboard, etc. for other Intuit products or driving people towards upgrading their subscriptions. Since I have an accountant account, I hadn't seen this happening, but now I'm starting to watch it roll through.
I already have a crisis of confidence in working with QuickBooks/Intuit every year when their price increases roll out. When you look at the numbers on an annual, this is a really costly software for business owners to use and now you're going to beat people over the head with advertisements because they haven't purchased your most expensive widget? I don't exclusively work in QuickBooks, but most of the CPAs/EAs I work with prefer it for their client and so it feels like being between a rock and a hard place. Intuit already has crazy market share and record profits. Can't they just calm down?