has anyone used appointment setting services? worth the money?
my team is drowning in prospecting work and i'm looking at b2b appointment setting services to fre͏e us up for actual selling. has anyone outsourced appointment setting services and seen positive roi? i keep hearing mixed things. Some say its great for scal͏ing, others say the quality is trash and you spend more time qualifying bad leads than if you just did it yourself.
we're a 12 person saas sales team doing about $8m arr. mostly enterprise deals. tried using Apo͏llo for lead generation but thats a diffrent problem than the actual outreach/booking side. i'm worried about:
- lead quality (are they just booking anyone with a pulse?)
- brand damage from bad cold callers reprsenting us
- cost vs just hiring more sdrs
my vp keeps pushing me to outsource it so our closers can focus on closing but idk. what's been your expereince? worth it or waste of money?